AudioNova - Madison
Closed
Opens at 08:30 am

Contact Us Today - Appointments are filling quickly at this location. Schedule your hearing evaluation.
About AudioNova in Madison, WI

Contact
(608) 230-5589Hours
Mon-Fri
8:30 AM - 5:00 PM
Sat-Sun
Closed
May 25
Closed
Jul 3
Closed
Sep 7
Closed
Nov 26 - Nov 27
Closed
Dec 24 - Dec 25
Closed
Jan 1
Closed
Find us in your community
Meet Our Staff
Danalee Gray, H.I.S.
Danalee "Dana" Gray, H.I.S., grew up in Madison, Wisconsin. She has been a practicing licensed Hearing Instrument Specialist since 2017. Having experienced hearing loss in her 30s, she understands firsthand the frustration and embarrassment of not hearing fully. She also understands the hope, results, and benefits of making a life-changing decision to wear hearing aids. Most importantly, Dana knows the freedom and enjoyment of being fit well with the appropriate technology by a knowledgeable, caring provider. Dana appreciates the trust given to her from those who have struggled with their hearing as they discover the enjoyment of hearing fully and receiving excellent aftercare. Dana is a member of the International Hearing Society. In addition to her regular hearing practice, she specializes in public speaking to educate on hearing loss, hope and solutions; and frequents assisted living communities to educate, provide aftercare services, and hearing health screening clinics. Dana lives a simple life. She and her family enjoy golfing, boating, fishing, skiing, and vacationing. Dana is a singer, songwriter, journalist and currently writing a children's book and screenplay.

Audiology Services

Hearing Exams
We offer a comprehensive hearing exam to detect and diagnose levels of hearing loss.

Tinnitus Solutions
Our hearing experts can provide tools to manage tinnitus symptoms and get relief to those afflicted.

Hearing Aids
Get to know the latest features in hearing aid technology with in-person demonstration and product trials.
Hearing Aid Technology
AudioNova carries the very latest in hearing aid solutions from top-rated brands like Phonak, Unitron, and Sennheiser.
Frequently Asked Questions
When should I use hearing protection?
You should always use hearing protection when engaging in high-noise recreational activities or work. These activities may include hunting, music concerts, motor sports, and/or construction. Noise-induced hearing loss can result from prolonged exposure to noise or a single, extremely loud event. The louder the sound, the quicker it can cause damage. If you notice ringing in your ears or temporary hearing loss after a loud noise exposure, the environment was too noisy and could be harmful. If that ringing or temporary hearing loss is persistent, it would be a good idea to contact us for a hearing evaluation.
Should I get my hearing tested?
If you suspect that you or a loved one may be experiencing hearing loss, it’s recommended that you seek help sooner rather than later. Hearing loss tends to develop gradually and is often noticeable to close friends and family well before the affected individual realizes it. Identifying and treating hearing loss promptly is crucial. Ignoring it could lead to significant long-term effects, such as increased risk of depression and dementia.
How much does a hearing test cost?
At Elite Hearing Centers by AudioNova, hearing tests are offered FREE of charge.
Hear & Now Blog
Find great articles on hearing health, hearing loss, hearing aids and tinnitus solutions on our frequently updated blog.

Now You Can Book Online!
It’s never been easier to schedule your visit. Book your hearing appointment online in just a few clicks—fast, convenient, and available 24/7.
Book Appointment OnlineOnline Reviews for AudioNova
Reviews (87)
First party
4.5
Reviews
(2)
4.9
Reviews
(85)
Kevin Reilly
February 24, 2026
5.0 out of 5
I can’t say enough about our experience and the excellent service we received. From the moment we walked in, Miss Snyder greeted us with the warmest welcome and smile. Dana was Amazing. She spent time with my Mom and brought so much joy to my Mom setting her up with new hearing aids. My mom was told she would never hear out of her left ear. Dana proved them wrong. My Mom walked out with the biggest smile on her face, now hearing the best she has in years out of BOTH ears. This a place is top Notch!! Thank you so much!!
Response from AudioNova
February 25, 2026
Thank you Kevin for sharing your fabulous review with us.
Ramon Torkelson
February 24, 2026
5.0 out of 5
Very helpful and a relaxing experience. Thanks so much!
Response from AudioNova
February 25, 2026
Thank you so much for your rating, we hope to see you again soon.
Janalee Wagner
February 18, 2026
5.0 out of 5
What a GREAT experience we had at East Madison AudioNova with Dana and Beccah! My 88 year young Mom received excellent, thourough care. Dana is so professional and caring. She was able to help my Mom with every aspect of her hearing health from adjusting her hearing aids to maintaining them and doing this all at the most economical way. She got the best hearing aids at the best price. She even gave me a hearing test for free so I have a baseline for the future ( I'm next). Hearing and being able to engage with family and friends is priceless!! I am comfortable telling my friends and family to have Dana help them because I know they are in good hands!!!!!!!! Dana and Beccah are a great team. Check 'em out!!!!!!!
Response from AudioNova
February 19, 2026
Thank you for your great feedback, we're pleased you were happy with your experience.
Kathleen Pennoyer
February 17, 2026
5.0 out of 5
I experienced such a thorough hearing exam with Dana. She was informative and made helpful adjustments to my existing hearing aids to enhance their performance. I was very impressed!
Response from AudioNova
February 18, 2026
Thank you Kathleen for sharing your fabulous review with us.
kathy j.
February 15, 2026
4.0 out of 5
excellate service
Julie Siebert
February 13, 2026
5.0 out of 5
They are so kind and truly care about you. They are not pushy. They explain things to you that would help you out and you can ask any questions you may have. Even if you think that the question is dumb. There are no dumb questions. I have my full trust in them.
Response from AudioNova
February 13, 2026
Thanks so much for your feedback Julie! We’re really glad you enjoyed our service.
Donna Royston
February 6, 2026
5.0 out of 5
Very professional and welcoming
Response from AudioNova
February 8, 2026
Thanks so much for your feedback Donna, ! We’re glad you enjoyed your visit to AudioNova.
John Madison East
December 26, 2025
5.0 out of 5
Great service. Danalee took the time I needed to get the job done. So glad I started with this company a few years ago.
Response from AudioNova
December 30, 2025
Thanks for sharing your experience at 4237 Lien Rd, we're delighted you're happy with the service.
Jerry Schaefer
December 12, 2025
5.0 out of 5
Very helpfull to get your hearing to be the best it can be.
Response from AudioNova
December 16, 2025
Thanks for sharing your experience at 4237 Lien Rd, we're delighted you're happy with the service.
Hanneke Tanzer
November 16, 2025
5.0 out of 5
Received exceptional service from Dana Nov6 and 7th getting my first hearing aid.
Susan Oetzel
November 15, 2025
5.0 out of 5
Response from AudioNova
November 18, 2025
Thank you so much for your rating, we hope to see you again soon.
Kristy Norton
November 12, 2025
5.0 out of 5
Bill Williams
September 30, 2025
5.0 out of 5
In mid-September, Dana worked diligently to pair my hearing aids and connect them to my iPhone while I was in Madison from the West Coast attending a family reunion. While she wasn't able to complete the fix, she directed me to another hearing specialist who did. Nevertheless, I commend Dana for a great effort and concern for this 84 year-old out-of-state visitor.
Sue Wilson
December 4, 2024
5.0 out of 5
This clinic is one of the best that I’ve been to. The staff is friendly, knowledgeable and accommodating. I’m grateful that I have found Audio Nova
Kevin Rogers
December 30, 2023
5.0 out of 5
Excellent customer care and service
Rodney Hampton
September 5, 2023
5.0 out of 5
Mindy was very helpful.
Debbie Bugg
August 3, 2023
5.0 out of 5
Very thorough!! Did a test my last technician never did which made my aids sound better than ever. I highly recommend Travis
Michael Duhr
July 20, 2023
5.0 out of 5
Mindy was extremely helpful! My father and I had brought in my aunt's 3-year-old hearing aids that didn't work she said. The receptionist took one look at the hearing aids took them in back fixed and cleaned them and gave us extra supplies to do it ourselves if we wanted otherwise bring them in anytime. My aunt always loved the hearing aids she just didn't know how good the customer service was. Mindy gets 5 stars too! Mindy☆☆☆☆☆
D T
June 13, 2023
5.0 out of 5
Trying to navigate the hearing aid market on my own was overwhelming. As soon as I visited Elite Hearing East Madison I knew I was in the right place. Travis was patient and knowledgeable about my hearing issues. He provided me with hearing aids that met all my needs for a reasonable price. It was a pleasure to work with Travis and Mindy.
Rose Hoffhein
January 16, 2023
5.0 out of 5
I am very pleased with my Elite aids. Travis iS a wonder. he was very explanatory to all my needs. I know now I made the right choice with Elite. Thank you so much Rose Hoffhein
Scott Lehner
December 21, 2022
5.0 out of 5
They were very professional, thorough on explaining what was happening and guided you through all the steps. When I had any issues was dealt with upmost efficient handling and fixing the situation. Very happy to be going to this establishment.
Dave Kruse
June 18, 2022
5.0 out of 5
Fritz Behr
June 4, 2022
5.0 out of 5
Vicki Eith
May 6, 2022
5.0 out of 5
Very nice place, Dr. Thomley was great to work with, answered all my questions. Definitely would recommend this place.
Caren Whalen
December 8, 2021
5.0 out of 5
john osborne
November 15, 2021
5.0 out of 5
Travis tried to help me with my hearing aid after my dr retired. But my hearing aids are not supported anymore. even after he ordered a special cord. He even called other clinics. I recommend elite hearing.
Michael McCarty
November 2, 2021
5.0 out of 5
Travis-the Madison East Hearing Specialist, went out of his way to provide stellar service and solved my problem immediately! Fast and Friendly, too!
Carol Knight
September 15, 2021
5.0 out of 5
Great people, great service! I will return!
Don Bird
August 26, 2021
5.0 out of 5
Excellent customer service, Katie went above and beyond in preforming a repair me even with a full schedule. Highly recommended!!!
Vicki Rognrud
June 19, 2019
5.0 out of 5
Great experience! Gina was very knowledgeable and helpful. She took the time to answer all my questions and explain options to me. The staff seemed very professional. I'm so glad I found this place!
Andrew Slonkosky
June 19, 2019
5.0 out of 5
Erica was very good at making me a better listener.
Cody Kriewald
June 19, 2019
5.0 out of 5
Very friendly, engaging staff who made me feel right at home. Felt like a person, not just a number.
Laurie Bittner
June 19, 2019
5.0 out of 5
GREAT SERVICE AND EASY TO WORK WITH
Cory Ebert
June 18, 2019
5.0 out of 5
Gina is good at her job and helped me out alot.
Stephanie Kelz
June 18, 2019
5.0 out of 5
Gina is friendly and really cares about your patients.
Racquel Schave
June 18, 2019
5.0 out of 5
Gina was amazing! Very friendly and very helpful, definitely recommend this place
Justin Time
June 18, 2019
5.0 out of 5
Great place to get your hearing evaluation done. Gina was very helpful and informative the whole way through and did an excellent job or taking me through the process step by step. Will definitely be a repeat customer!
Alex Massey
June 18, 2019
5.0 out of 5
The staff, Gina in particular, are so kind and knowledgeable. I absolutely consider myself a repeat customer from "hear" on out.
Denji
June 18, 2019
5.0 out of 5
Andrea Witte
June 14, 2019
5.0 out of 5
Elite Hearing on Lien Road is a wonderful place to go for your hearing needs. Erica was very friendly upon entering the building and offered us refreshments while we waited. And Gina is a very caring, friendly professional to work with. She took a lot of time explaining every aspect of the hearing process and helped find just the right solution for my husbands' particular hearing disabilities. I highly recommend seeing Gina for any hearing problems you are experiencing. She will take good care of your needs in a friendly, compassionate visit.
Oksana Gumenna
June 7, 2019
5.0 out of 5
Gina is amazing ! She is very passionate to help others , very kind and knowledgeable. I definitely suggest Elite Hearing. Great experience
Matt Briant
June 6, 2019
5.0 out of 5
I was very pleased from the moment I walked into this location. The office is very nice and the staff was extremely helpful! It's a great place to get your hearing checked even if you are not suffering from a hearing loss. Thank you for all your help and information!
Lynn Combs
May 28, 2019
5.0 out of 5
Angel Marshall
May 28, 2019
5.0 out of 5
cwshaff
May 24, 2019
5.0 out of 5
I highly recommend this office as it has some of the best customer service of any place I've seen. Also...cookies at the front desk 👍👍
Adam R
May 24, 2019
5.0 out of 5
Had to come here for a hearing test. From the moment I walked in Erica was such a help inviting me to have a coffee or water and making me feel comfortable with the process. The building was large, clean and decorated very well. The entirety of the process was very smooth from start to finish. On my way out I even grabbed a cupcake they had provided (cookies were there too, but who turns down a cupcake?!) Thank you elite hearing centers! Especially Erica for the warm welcome!
Erica Skrlac
May 24, 2019
5.0 out of 5
Clean office, always has fresh coffee brewed every morning, and sometimes spoil their patients with pastries! The staff here is friendly and informational!
Emma Norris
May 24, 2019
5.0 out of 5
Excellent!!
Julia Keesee
May 24, 2019
5.0 out of 5
Dane Skrlac
May 24, 2019
5.0 out of 5
They the real mvps








