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Marc Prette (1972) started to work with AudioNova in 2008. After 2 years as Head of Business Development, Marc was promoted to Chief Commercial Officer at AudioNova Denmark. He is responsible for the day-to-day operations of more than 40 stores. This includes generating traffic to the stores via marketing, making sure this traffic is optimally converted to sales via effective sales/operations management and ensuring an appealing product offering in the stores via management of products and pricing. Additionally Marc is responsible for integrating new acquisitions and opening new stores. He manages 9 people in the commercial and operations team and >100 people in the stores.
Marc previously worked as management consultant with the Boston Consulting Group, as business unit director with VNU (currently called The Nielsen Company).
Why AudioNova?
What I like about AudioNova is the possibility to drive an entire industry. The hearing aid retail industry is rapidly developing and AudioNova is in many cases driving this development. To be successful at this a mix of strategic thinking and good execution is required. It is this mix that I enjoy a lot. Additionally I really like the result oriented environment and the no nonsense mentality that is present in AudioNova.
Education
Applied Physics, University of Delft, 1997
MBA, INSEAD, 2001
Languages
Dutch, German and English
